All tools · Last checked Oct 16, 2026
HeyGen pricing: what a usable video actually costs
Avatar presenter videos, translation and lip-sync at scale.
Official site Official pricing
Plans
| Plan | Monthly | Annual equiv. | Credits/mo | Notes |
|---|---|---|---|---|
| Free | $0/mo monthly | $0/mo annual equiv. | — | 3 videos/month, up to 1 min |
| Creator | $29/mo monthly | $24/mo annual equiv. | 600 | 600 credits/mo; 1080p; watermark removal |
| Pro | $49/mo monthly | —/mo annual equiv. | 1000 | From $49/mo; 1,000+ credits/mo, scales to higher tiers; 4K |
| Business | $149/mo monthly | —/mo annual equiv. | 1500 | 1,500 credits/mo + $20/seat; can buy 100-credit packs for $5 |
Credits explained
One credit balance across features. Verified help-centre rates: Avatar IV Photo Look 16 credits/min, Avatar IV Video Look 31 credits/min, Avatar V 48 credits/min, Avatar III Photo 7/min, Video Look 4/min. Video Agent Standard 80/min, Seedance mode 240/min.
| Model / mode | Rate | Status | Note |
|---|---|---|---|
| Avatar III · Video Look | 0.06666666666666667 credits/sec | Verified rate | Verified: 4 credits/min |
| Avatar IV · Photo Look | 0.26666666666666666 credits/sec | Verified rate | Verified: 16 credits/min |
| Avatar IV · Video Look | 0.5166666666666667 credits/sec | Verified rate | Verified: 31 credits/min |
| Avatar V · Photo/Video Look | 0.8 credits/sec | Verified rate | Verified: 48 credits/min |
Cost per finished video (before retries)
| Length | Cheapest calculable cost | Basis |
|---|---|---|
| 5s finished video (1 attempt, no retries) | $0.01 | Avatar III · Video Look on Creator (annual) |
| 30s finished video (1 attempt, no retries) | $0.08 | Avatar III · Video Look on Creator (annual) |
| 60s finished video (1 attempt, no retries) | $0.16 | Avatar III · Video Look on Creator (annual) |
Retries multiply this: with 2 retries (3 attempts total) a 30s video costs roughly 3× the table price. Use the calculator with your real retry count.
Watermark & commercial use
Watermark: Paid plans list watermark removal (Creator and up). Free plan limits — check official pricing.
Commercial: Check HeyGen terms for commercial/avatar consent rules; pricing page alone does not grant avatar likeness rights.
Plan traps to know
- Creator & Pro cannot buy one-time credit packs — you must upgrade tiers.
- Monthly rollover is only 1 extra cycle; annual credits accumulate until renewal; cancelled plans lose rollover.
- Avatar V and expressive motion (extra 40 credits/min) burn credits far faster than Avatar III.
Best for
Avatar presenter videos, translation and lip-sync at scale.
Source
Verified from https://www.heygen.com/pricing — last checked Oct 16, 2026. If a figure says “check official pricing”, it could not be verified from an official public page that day and we did not guess it.